Zupee , Content Strategist , Employer Brand

  • 5-14 yrs
  • Not Disclosed

Job Description

About Us :Zupee is India's fastest growing innovator in real money gaming with a focus on skill based games on mobile platform. Started by 2 IIT,K alumni in 2018, we are backed by marquee global investors such as WestCap Group, Tomales Bay Capital, Matrix Partners, Falcon Edge, Orios Ventures & Smile Group with an aspiration to become the most trusted and responsible entertainment company in the world.To know more about our recent funding coverage: https:,,,3AHmSL3Our focus has been on innovating in the board, strategy and casual games sub,genres. We innovate to ensure our games provide an intersection between skill and entertainment, enabling our users to earn while they play.Role , Content Strategist, Employer BrandThis is a fantastic opportunity to shape the employer branding strategy for Zupee and to bring it to life across multiple channels. An excellent candidate would be someone who can see the big picture of what the company mission and vision looks like, and work with different parts of the business to realize this vision in terms of content.Reports To: VP , InnovationType: 1 community manager reportingCore Responsibilities :Plan, design, implement and maintain the company's employer pages on:, Social media platforms like LinkedIn, Glassdoor, Twitter, Engagement platforms such as company blog, podcasts, Create impactful content across channels and drive engagement, Responsible for analyzing data and devising solutions,creative ways to achieve desired outcomes, Position Zupee as a thought leader in the Industry: identify forums to promote this, align and develop content strategy for identified forums, Maintain and evolve Zupee's corporate websiteWhat are we looking for?, Exceptional communication skills: written and verbal, Ability to own things end to end, Ability to work autonomously as well as part of a team, Curiosity and proactiveness in approachwww.zupee.globalQualifications and Skills :, Min 5+ years of experience, with proven expertise in handling employer branding portfolio, Must have grown the employer brand with power of content rather than marketing dollars or marketing spend, Must have excellent understanding of social media trends,pop culture and timely content creation ability to be able to organically help the Zupee employer brand surf that wave and help increase engagement across relevant channels