Responsibilities: , Plan and execute all digital marketing, including SEO,SEM,PPC, email, social media, display advertising campaigns, content marketing, outreach and public relations , Well,versed with Social Media platforms and their dashboards to run the organic & paid campaigns on own , Leverage social media channels to maximize the interactions and engagements with target audience , Deploy successful marketing campaigns and own their implementation from ideation to execution , End,to,End ownership of email marketing campaigns from strategy to execution , Create, update and analyze content in accordance with business goals, growth initiatives and emerging trends, scaling the best working concepts in the market , Streamline content marketing strategies with ability to orchestrate every detail and then measure results , Integrate and support affiliate marketing, email and blog marketing into the website to support specific marketing campaigns , Follow and analyze market trends to position our products and develop product marketing strategies (advertising, product launching) , Lead and support the implementation of paid marketing strategies, examine correlations between prospecting activities, revenue, and budget , Measure and report the performance of marketing campaigns, gain insight and assess against goals , Analyze the user engagement metrics and campaign responses to evaluate the effectiveness of marketing efforts and recommend improvements Requirements: , Extensive knowledge of marketing strategies, channels, and branding. , Strong analytical skills and data,driven thinking. , Postgraduates from Tier,1 B,schools with strong academic background. ,1,2 years of experience at reputed start,ups or MNCs in marketing background. , Strong understanding of current online marketing concepts, strategy and best practices., Basic knowledge of website analytics tools (e.g., SEO, social media and Google Analytics). , Previous experience in a similar marketing role preferred. , Strong communication, interpersonal and presentation skills. , Proficiency in Microsoft Office , Excel, PowerPoint, Access.