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UNA Brands , Content Manager , SEO

  • 4-8 yrs
  • Not Disclosed

Job Description

JD:, Create optimised SEO content like blog posts and landing pages, Produce premium content like whitepapers, podcasts, ultimate guides, and long,form blog posts, Assist Digital PR team with the creation of content like guest posts, infographics, interviews, and expert roundups, Coordinate and manage an internal content creation team by ensuring client content deliverable due dates are met, Edit all SEO content from external content creators before publishing to maintain quality, Design graphics like blog header images and infographics to enhance SEO content, Apply keyword research to edit page titles and meta descriptions during client kick,offs & periodic SEO audits, Enhance SEO content through copywriting tactics like Latent Semantic Indexing (LSI) and Conversion Rate Optimization (CRO), Execute internal link strategies to help your content rank in search engines, Read up on the latest trends to continuously innovate on the types of content we create, Here are the specifics on what you'll be managing and are comfortable with:, Search Engines: How Search Engines Work, Indexing, Ranking, Advanced Searches, Content Types: Blog Posts, Landing Pages, Website SEO content, Marketplace Listing Content, Guest Posting, Images, Infographics, Guides, Podcasts, Expert Roundups, Interviews, SEO Copywriting: Flesh Reading Ease, Sentence Length, Paragraph Length, Passive Voice, Consecutive Sentences, Subheading Distribution, Transition Words, Tone, Voice, Purpose, Metadata Writing: Page Titles, Title Tags, Meta Descriptions, Call,To,Action, ALT Tags, Keywords: Long,Tail, Medium Tail, Short,Tail, Short,Term Fresh, Long,Term Evergreen, Product Defining, Customer Defining, Geo,Targeting, Latent Semantic Indexing (LSI), Informational, Commercial, Transactional, Ahrefs, Content Optimization: Duplicate Content, Thin Content, Stale Content, Conversion Rate Optimization: Call To Action, A,B testing, Pop Ups, Marketing Funnel, Links: Internal Links, URLs, Pingbacks, NoIndex, NoFollow, WordPress: Yoast, Widgets, Plugins, Interface, Sidebar, HTML: Headings, Paragraphs, Styles, Page Structure, Tables, Hyperlinks, Lists, Forms, Images, CSS: Images, Font, Text, Color, Boxes, Borders, Margins, Padding,, Your day,to,day activities includes applying elements of the items above to create compelling content for a wide variety of clients