About Balancehero :Balancehero Korea is a company that developed the True Balance app , a mobile financial platform operated by Balancehero India Pvt. Ltd. based in Gurugram, India. True Balance app provides digital wallet, lending, recharge & utility payments, e,commerce, insurance and cash loans mainly to financially underserved customers in India , We are a compact and fast paced company having a multi,cultural ecosystem. We believe in fun filled work culture.Job Details :, Ideate, plan, and execute content optimized for search and user experience for all our digital channels., Execute end,to,end content strategy targeted towards the Loan, Reseller & Finance industry in India., Craft copy for website landing pages, emails, social media and other marketing deliverables., Transform complex tech jargon into compelling, approachable communication that converts to leads., Push and evolve content frameworks and patterns based on brand guidelines, industry best practices & innovative ideas., Collaborate effectively with designers, marketing associates, Design, product managers, and key marketing partners., Offer constructive & critical feedback on marketing creatives. Proofread every single word that represents the company & the brand., Spearhead the company & its leaders with a strong point of view, backed up by personal expertise, solid research, design rationale, customer data, and industry trends.You are :, A self,starter, innately passionate and professionally driven with high personal standards., A Technology Evangelist with interest and preferably some experience in the Finance industry. You're a data,loving storyteller!, Agile, adaptive, and articulate with high EQ & IQ., Someone who thrives in autonomy and doesn't need constant inputs and micro,management., Able to spot errors and inconsistencies.Qualifications : , Bachelor's,Master's degree in English, Journalism, Business,Marketing, or other relevant fields, Preferred : Experience & knowledge of the Finance industry, Proficiency in MS Office & G,suite.