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Transformative , Specialist , Search Engine Optimization

  • 2-6 yrs
  • Not Disclosed

Job Description

Transformative Learning SolutionsAbout The Ayurveda Experience :Transformative owns and manages products, theayurvedaexperience.com, and its brands and subsidiaries including Iyura, Ajara, and more launching shortly. We focus on building,acquiring direct,to,consumer Ayurveda brands in Skincare, Personal Care, Education, Supplements (coming soon), and Food( coming soon). theayurvedaexperience.com is among the most prominent (both in terms of size and visitors) Ayurveda focused platforms in North America and Australia. Over 400,000 customers have enjoyed our products and services. Over 80% of our current business is skincare focused through our two brands Iyura and Ajara. We have recently started operations of our skincare brands in Europe. We are the largest Ayurvedic Platform in North America, and Iyura is the largest Ayurvedic Skincare brand in North America.Over 30,000 people have taken a paid Ayurveda,related educational course on theayurvedaexperience.com in over 150 countries. We offer 23 such courses with more coming soon. Taking Ayurveda to the world brings us tremendous joy, and we hope to keep adding more such meaningful products and services to our portfolio.Transformative is Funded by Fireside, Centrum( Kalpavriksh), and 40 plus marquee angel investors.Responsibilities : , Develop optimization strategies that increase the company's search engine results rankings , Research SEO keywords to use throughout the company's website and marketing materials, Set measurable goals that demonstrate improvement in marketing efforts, Monitor daily performance metrics to understand SEO strategy performance, Efficiently communicate with other marketing professionals to align goals, Collaborate with others within the marketing department to manage SEO strategy, Write compelling and high,quality website content, including blog posts and page descriptions, Update content and website links for maximum optimization and search engine rankingsQualifications :, Two to three years of experience in successfully developing and executing SEO campaigns, Understanding of search engine algorithms and ranking methods, Experience with SEO industry programs, such as Google Analytics., Knowledge of keyword research and data mining tools, Able to complete competitive analysis of other companies within the industry, Excellent written and verbal communication skills (email, phone, etc.), Comfortable analysing high volumes of data on a daily basis, Familiarity with WordPress and other content management systems