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Toothsi , Brand Manager

  • 7-12 yrs
  • Not Disclosed

Job Description

We are Hiring for the post of "Brand Manager"Experience: 7+ years of experience as a Brand Manager for high,growth digital first brand, or Account, Planning experience from a reputed communications agency will be preferred.Qualifications and Requirements, A degree in Marketing, Business Administration or related field., Prior experience within Brand Management., Strong experience in business analytics, consumer insights development, a solid understanding of core marketing levers., Excellent communicator and creative thinker., You thrive in matrix environments and are adept at influencing and coordinating with different stakeholders.Responsibilities : , Drives the evolution of the brand and its positioning, build brand proposition for the new products to be launched., Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term, Translating brand strategy into brand plan and go,to,market strategy, Planning and execution of communications and media actions across offline, online and social media, Participating in product development, pricing and supporting new product launches, Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders, Keeping up to date with market developments and analysing consumer insights as well as competitor strategies, Guiding the Advertising & Promotion budget, Communication (ATL,BTL) media planning and buying, social media, Leads and mentor a growing team of marketers across a broad set of functions including brand management, content, and digital marketing.