Tiger Analytics , Content Expert , Marketing & Communications Team

  • 10-14 yrs
  • Not Disclosed

Job Description

About the role:You will be a part of the Marketing and Communications team at Tiger Analytics. As a content expert you will be responsible to create, publish and share quality content that will provide the best information and inspiration to our people, our clients and our community about data, analytics and technology in an insightful, motivating and powerful way. You'll act as both content thought partner and line editor, working with Tiger SMEs to create publishing strategies, develop strong storylines, and produce compelling stories. You should also be able to follow editorial guidelines when creating content, follow editorial processes and build a content team of SMEs, reviewers and editorial team (internal and freelancers). With each project, you will strive to create an engaging, inspiring experience for our Tiger authors by helping them develop a powerful editorial product that will make an impact on our many audiences.Responsibilities , The position offers a unique opportunity to be part of a challenging, entrepreneurial, and high,growth environment. You'll own content strategy planning and execution, working directly with Marcom leader, Tiger leadership and collaborate with multiple streams,functions. The role will evolve as the company grows and explores new avenues of growth. Below are key aspects of the role as we see in the near future. , Build and manage the editorial calendar to maintain a healthy flow of thought leadership driven content pipeline and coordinate with other content crafters to ensure standards. Review and implement process changes to drive operational excellence, Work with Tiger Subject Matter Experts (SMEs) in shaping raw content (PowerPoint presentation, case studies, speaker notes) into different format editorial content and publishing the same across Tiger blogging platforms, social media, website and marketing collaterals , Develop content for blogs, articles, white papers, social media, videos, podcasts and the company website , Build relationships with practice managers and knowledge experts, and become familiar with the publishing priorities of one or more industry,functional practices. , You will stay current on business news and trends and have an appreciation of audience engagement practices and digital analytics., Proofreading content for errors and inconsistencies. Include and optimize all content for SEO, Editing and polishing existing content to improve readability, Creating compelling headlines and body copy that will capture the attention of the target audience., Identifying audiences' needs and recommending new content to address gaps in the company's current content., Measure impact and perform analysis to improve KPIs.Desired Skills, Competencies & Experience:1. 10+ years in business writing and editing roles, including digital publishing with exposure to several of the above responsibilities preferably in Analytics,Technology,Management consulting industries. 2. Strong editorial judgment; ability to rapidly absorb complex ideas and distill them into accessible copy for global audiences3. Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)4. Tech,savvy with the ability to make complex technical matters easy,to understand even for non,technical people5. Strong attention to detail and ability to multi,task projects and deliverables6. Excellent verbal and written communication skills7. Ability to confidently and tactfully engage with senior staff and subject,matter experts; skill at achieving consensus and moving projects forward8. Exceptional organizational skills; ability to handle multiple projects simultaneously, manage editorial processes, and meet both short,term and long,term deadlines.