Manager , Social Media

  • 2-6 yrs
  • Not Disclosed

Job Description

Roles and Responsibilities :, Knowledge of creative content writing, experience in Indian ethnic, premium apparel is an added advantage, Should have a creative mindset to devise possibilities of organic marketing of the brand., Should have a proven experience in managing multiple social media platforms, majorly Facebook, Instagram, Google Ads and analytics, YouTube, Pinterest, other online channels, Prepare a monthly social media calendar, which should be communicated to all relevant stakeholders, Design specific social media campaigns and measure their success through outreach, campaign shares, views, likes and overall business outcome., Awareness of state wise festivals and key events through the year and have social media plans prepared for them along with ROI., Stay up to date with all latest social media best practices and new technologies, Prepare a detailed social media plan including paid and unpaid events, budgets for all annual promotional and sale events of the organization., Build and connect social media influencers for existing stores & cities and new expansion markets to create opportunities of increase in online and offline sales., Key custodian of Online reputation management (ORM) and works with other team members to create a positive customer experience., Manage responses and resolutions for all online complaints, queries and feedback., Partner with Creative team to build exciting social media posts, content to engage with existing customers and reach out to new customers, Measure & report performance of all digital marketing campaigns and assess against goals ( ROI & KPIs), Strong analytical skills and data,driven thinking, Should be good with designing and running paid social campaigns"