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AVP,Senior Manager , Product & Digital Marketing , FinTech

  • 9-16 yrs
  • Not Disclosed

Job Description

Global Fintech MNC requires AVP ( Product & Digital Marketing ) , Thane One of our client a leading Global French Fintech MNC operating in over80 countries and it is the world leader in employee incentive solutions & issuer of prepaid vouchers and cards. It is the leader in Employee Benefits, Citizen Benefits and Rewards Management business. Its products offers customers a secure payment instrument which can be used over an affiliated network while its programs helps its clients reach, distribute, reward, include and retain their partners, customers and employees.Details :1) Client , French Fintech MNC2) Job Title , Sr Mgr ( Digital & Product mktg) Experience : 9,14 years of relevant experience in Marketing in Product & Digital DomainCTC,30,35 LpaJob Purpose :, This role is solely responsible for co,creating the annual Marketing Plan and executing the same with the help of internal,external resources to meet business objectives., This role involves translating the marketing strategy into a relevant communication & revenue generation strategy thereby ensuring that we appeal to the Customers, beneficiaries, affiliates and employees in the most relevant mannerKey Result Areas :, Creating the annual Marketing Plan as per allocated budgets, Aligning the internal,external resources to execute the finalized plan as calendarised, Drive the revenue generation activities through product,service specific BTL activities: , Direct Marketing Campaigns, Events & Sponsorships throughout the year with positive business impact., Build awareness for the Brand by conceptualizing and driving key intellectual properties, Delivering Digital Marketing & Social media Campaigns as scheduled in the plan., Driving visibility for the brand in the media through well thought Public Relations initiatives inline with the Public Relations strategy for the year., Be the custodian of the corporate and product brands and Ensuring Brand Compliance within the organization, Effective Management & monitoring of the allocated Marketing Budgets, Enhance the image & reputation of the brand with identified CSR projects and corporate communication drivesWorking Conditions , Desk Job , Occasional outstation Travel for events, Training and supervising the projectsCompetencies :, Digital & Social Marketing, Excellent Communication Skills, Multi Tasking, B2B & Online Marketing, Excellent presentation skills, Resourceful, Digital Strategy, Interpersonal skills, Creative, Product Marketing, Negotiation Skills, Self Driven,Enthusiastic, Marketing Strategy, Digital Campaign Planning Meticulous, MS office, Marketing CommunicationMention in resume following details:Your current CTC :Notice Period :Expected CTC :Current location :Relevant experience:Apply,Contact Manav , 9548238406