Senior Product Analyst

Department : Data Science

Who are Tide:

At Tide, we’re on a mission to save businesses time and money. We’re the leading provider of UK SME business accounts and one of the fastest-growing FinTechs in the UK. Using the latest tech, we design solutions with SMEs in mind and our member-driven financial platform is transforming the business banking market. Not only do we offer our members business accounts and related banking services, but also a comprehensive set of highly connected admin tools for businesses.

Tide is about doing what you love. We’re looking for someone to join us on our exciting scale up journey and be a part of something special. We are wanting passionate Tideans to drive innovation and help build a best-in-class platform to support our members. You will be comfortable in ambiguous situations and will be able to navigate the evolving FinTech environment. Imagine shaping how millions of Tide members discover and engage with business banking platforms and building this on a global scale.

What we’re looking for:

As a Senior Product Analyst you’ll work closely with Tide’s payment product department to spearhead product improvement through effective use of both client side & backend data. You’ll work within our Analytics team to drive effective tracking, measurement & experimentation of product funnels & features.

This role will suit an individual with experience of driving adoption of product analytics in a start up / scale up and hands-on experience of proactively working with product community to improve adoption and engagement of their features. You will be working as a part of the Product squad with a functional reporting into the Lead of Product Analytics. Some key challenges will consist of working with engineers and PO to improve implementation of events & tracking. Working with distributed teams to educate and upskill them on the benefits of using product data to drive development decisions.

As a Senior Product Analyst you’ll be:

Working in close collaboration with product owners to consistently achieve the collective understanding of product, user and their problems - enabling them to drive adoption, reduce product churn and achieve commercial goals.

Building great relationships with your team members and other analytics teams - influencing business KPIs, roadmaps and prioritisation.

Developing SQL code to interrogate our data to solve key business problems

Proactively bringing new ideas to the table relating to business questions, analytics approaches, datasets and ways of working.

Working with technical stakeholders on best practices in event tracking including naming conventions to ensure the right data to produce relevant product insights is collected.

Training business stakeholders of all levels on creating their own dashboards, funnels and analytics best practices using Heap & Looker. Self serve is really important here at Tide

You will be working with Snowflake, Segment, G Suite, Launchdarkly, Heap, and Looker

What makes you a great fit:

You have 3+ years of experience working on Product Analytics for a digital product.

You have experience on user journeys, building journey maps, establishing goals, hypothesising various scenarios, designing phases and analysis data points to validate existing hypotheses and identify opportunities - enabling product discovery

You have experience of working on problem sizing (commercial impact estimation), experiment design & analysis - enabling roadmap prioritization decisions

Data-led UX research to produce actionable insights enabling product design and engineering team(s) to build outstanding user experience.

Commercial strategy alignment with product goals, establishing correlations between feature usage, product KPIs and business KPIs - strong statistical flair enabling clean insight translations.

Product usage analysis to identify opportunities around commercial growth, hypothesis development, stakeholder alignment on hypothesis, deep dives, data presentations and working group participations to ensure actions.

You have excellent communication skills, especially story telling using data points.

You have strong hold on data extraction, data preparation and insight translation to working group stakeholders across product, design, marketing, crm, content, and engineering teams.

You have excellent SQL Proficiency - You’re good at quickly getting a grasp of any dataset that you're working with & support other analyst to do so

You have strong data visualisation skills, including knowledge of self-serve tools like Looker, Tableau or similar

You are comfortable to lead business wide initiatives that require cross team collaboration with little support

You have ability to deal with ambiguity and competing objectives in a fast paced environment

Nice to Have :

Experience in B2C product company, a start-up or fast growing company

Experience working with native apps and web products

Experience using Agile development methodologies and familiarity using JIRA/Confluence to document

Proven experience and comfort using site/app experimentation solutions, such as Google Optimize, Optimizely, VWO, Launchdarkly or similar platforms.

What you’ll get in return:

Make work, work for you! We are embracing new ways of working and support flexible working arrangements. With our Working Out of Office (WOO) policy our colleagues can work remotely from home or anywhere in their home country. Additionally, you can work from a different country for 90 days of the year. Plus, you’ll get:

Competitive salary

Self & Family Health Insurance

Term & Life Insurance

OPD Benefits

Mental wellbeing through Plumm

Learning & Development Budget

WFH Setup allowance

25 Annual leaves

Family & Friendly Leaves

Tidean Ways of Working

At Tide, we’re Member First and Data Driven, but above all, we’re One Team. Our Working Out of Office (WOO) policy allows you to work from anywhere in the world for up to 90 days a year. We are remote first, but when you do want to meet new people, collaborate with your team or simply hang out with your colleagues, our offices are always available and equipped to the highest standard. We offer flexible working hours and trust our employees to do their work well, at times that suit them and their team.

Tide is a place for everyone

At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity status or disability status. We believe it’s what makes us awesome at solving problems! We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.

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